Putting people at the center

In our 2025 Year in Review, we celebrate the impact of leaders who show what's possible when people come first.

Our mission is to help animals and end animal testing, but this cannot be achieved without people, therefore the people must come first.

Shannon Keith
Shannon Keith President & Founder

We need to have genuine conversations – whether that conversation lasts minutes, days, or years. Only then can we ensure that what we are building will meet the needs of local communities.

Paul Hutchinson Simpson
Paul Hutchinson Simpson Communications and Engagement

Democracy only works when people see themselves in it… this means meeting young people where they're at, recognizing that engagement looks different for everyone, and helping them find their own lane to participate beyond just voting.

Ash Montgomery
Ash Montgomery Director of Communications

At the centre of our work are the women and girls we represent, and act on behalf of, in Australia and globally. Everything we do revolves around them.

Melinda Tankard Reist
Melinda Tankard Reist Movement Director

We're doing this work to affect people's lives in a positive manner. Every piece of legislation or ordinance should have a positive benefit to as many people as possible.

Trent Levitt
Trent Levitt Campaign Manager

Our work is all about identifying people who can make a difference and helping them make a difference.

Pete Geren
Pete Geren Former U.S. Congressman and 20th United States Secretary of the Army
Lea Endres

Putting people at the center has been one of our product principles since the early days of NationBuilder. But it's more than a product principle or even an ethos: it's a way of life.

Lea Endres Co-Founder & CEO

In 2025, our customers...

Raised

$235M

Donations

Collected

908K

RSVPs

Recruited

331K

Volunteers

Sent

2.3B

Emails

Sent

24M

Texts

Took

8.2M

Advocacy actions

Customer stories

In 2025, leaders around the world used NationBuilder to win historic victories, strengthen their communities, and build leadership movements.

Organizing Trends

Leaders use NationBuilder to organize communities in almost every sector in over 100 countries. Millions of people interact with our platform every year and we're excited to share some trends we're seeing across our customer base. 

Our global partner ecosystem

From Canada to the UK to Australia, our partners supported organizations to grow their communities, raise more money, and deliver meaningful, long-term impact around the world.

We always need to see what we do through the lens of the people we're trying to reach.

Chris Loy Stonehaven
Read more

Behind every click, donation, signup, or action is a real person who wants to feel seen, respected, and part of something meaningful.

Ryan Vandecasteyen Van City Studios
Read more

Tech is a great enabler and force multiplier, but ultimately it's people that drive organizations and campaigns forward.

Rhys Forsyth Code Nation
Read more

Putting people at the center...

Staff

26%

of NationBuilder staff were prior NationBuilder customers

Staff2

143+

collective years working in nonprofits

43%

of NationBuilder staff have prior organizing experience

..means listening first, designing with—not for—communities, and staying accountable to the people most affected by our decisions.

Alex Stevens
Alex Stevens Data and Growth Strategist

...is the core ethos of how we build our software... We're collectively driven by how useful we can be to the individuals, organizations, and movements that rely on us.

Lauren Rowse
Lauren Rowse Senior Product Manager

...means we need each other to live, work, and take action towards the dreams we have yet to realize.

Lisa Hwang
Lisa Hwang Chief Operating Officer

...is how you build communities and movements that can actually last beyond any one person.

Michael Schmidt
Michael Schmidt Chief Community Scientist

...means that software only matters when it creates new possibilities for the people who use it.

Gina Davis
Gina Davis Chief Technology Officer

…means doing whatever is in my ability to make the tools work for the people and not the other way around.

Kyla Harper
Kyla Harper Software Engineer

…is about doing your part to make your own little corner of the world look more like the world you wish existed everywhere.

Lison Laissus
Lison Laissus Director of Customer Success

...means knowing that building the thing is nothing without the people who use it to drive change in their part of the world.

Drew Shoemaker
Drew Shoemaker Lead Software Engineer

Let's work together in 2026